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Advantages and disadvantages of enterprise activity in network organisations - some aspects

100%

Skowronek-Mielczarek A.

Handel Wewnętrzny

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2014

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tom 60

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nr 1

In her article, the author focused her attention on advantages and disadvantages of cooperation undertaken by enterprises operating within the framework of network organisations in the Polish economy. Establishing cooperation by enterprises may become nowadays one of the bases of formation of their development strategies. In the conditions of high variability of the environment, the growing uncertainty of enterprise activity, there gain in importance the concepts making use of definite relationships and partnership cooperation with other entities. There appear new forms of that cooperation, new organisational structures, inter alia, network organisations. Affiliation to them is connected with achievement by enterprises of definite benefits, while, on the other hand, it may result in occurrence of some threats. The empirical research carried out in 2013 in a group of 363 enterprises belonging to various network organisations conform that really enterprises achieve definite benefits carrying out their activities within the framework of network. And they are decidedly more emphasised than definite threats.

2

The franchise model of business in the pharmaceutical market

84%

Ziolkowska M. J.

Handel Wewnętrzny

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2014

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tom 60

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nr 2

This article is an attempt to determine the possibilities and opportunities for implementation of the developmental strategy with the use of the model of franchise cooperation in the pharmaceutical market. In her research, the author used the desk research method and, in particular, the analysis of industry’s data. She presented the degree of development of franchise ties in the pharmacy market in Poland. There are also indicated the determinants of the use of franchise in the pharmacy market in Poland. Next, the author carried out conclusion-drawing relating to the perspectives of development of the market in question in Poland with a particular consideration of franchise ties taking place in it. The article is characterised with practical and social implications as regards extending the knowledge of the possibilities to use franchise in the pharmaceutical industry.

3

Obsluga klienta w organizacjach sieciowych

84%

Szczepankiewicz W.

Marketing i Rynek

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2002

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tom 09

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nr 12

14-22

Ograniczanie wyników

2 Handel Wewnętrzny

1 Marketing i Rynek

1 Skowronek-Mielczarek A.

1 Szczepankiewicz W.

1 Ziolkowska M. J.

2 2014

1 2002

Advantages and disadvantages of enterprise activity in network organisations - some aspects

The franchise model of business in the pharmaceutical market

Obsluga klienta w organizacjach sieciowych