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Honey market in the opinion of young consumers

100%

Zak N.

Handel Wewnętrzny

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2017

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tom 63

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nr 1

Focus of this study was to determine quality and marketing factors that affect purchase of honey by young consumers. The research was conducted in the form of diagnostic survey with use of a questionnaire. The study group consisted of 200 participants, aged 20 to 25 years old. It was assumed, that the final result of the research will be the answer that allows to identify the behaviour of young consumers in the honey market. As a result of this study it can be can be concluded, that the purchasing preferences of young consumers depend on the traditions brought from home and consumers food habits related to honey. Said group of consumers prefer to select wildflower honeys because of their market availability. The main factor taken into consideration by young people purchasing honey is its price, then honey’s sensory characteristics.

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The use of fluorescence spectroscopy to assess the degree of overheating of honey

51%

Zak N., Wilczynska A., Przybylowski P.

Folia Pomeranae Universitatis Technologiae Stetinensis. Agricultura, Alimentaria, Piscaria et Zootechnica

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2018

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tom 45

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nr 1(340)

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Colour identification as an important quality parameter of honey

51%

Zak N., Wilczynska A., Przybylowski P.

Towaroznawcze Problemy Jakości. Polskie Towarzystwo Towaroznawcze

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2017

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nr 4

Ograniczanie wyników

1 Folia Pomeranae Universitatis Technologiae Stetinensis. Agricultura, Alimentaria, Piscaria et Zootechnica

1 Handel Wewnętrzny

1 Towaroznawcze Problemy Jakości. Polskie Towarzystwo Towaroznawcze

3 Zak N.

2 Przybylowski P.

2 Wilczynska A.

1 2018

2 2017

Honey market in the opinion of young consumers

The use of fluorescence spectroscopy to assess the degree of overheating of honey

Colour identification as an important quality parameter of honey