Wyniki wyszukiwania

Wyszukiwano:
w słowach kluczowych: producer strategy

Sortuj według:

Ogranicz wyniki do:

Artykuł dostępny w postaci pełnego tekstu - kliknij by otworzyć plik

The competitive strategies of Polish fruit and vegetable producers in the condition of domestic and international markets convergence

100%

Wisniewska J.

Roczniki Naukowe Stowarzyszenia Ekonomistów Rolnictwa i Agrobiznesu

2011

tom 13

nr 6

This paper analyses the competitive advantages and strategies of fruit and vegetable producers. The convergence of domestic and international markets and equalization of competitive conditions reduce the competitive potential of Polish fruit and vegetable producers and force them to make qualitative and innovative improvements. Quantitative and qualitative research was undertaken to prove this thesis statement. Research was carried out as an attempt to identify the variables that determine companies’ ability to achieve competitive advantage. It aimed at recognizing pursued competitive strategies that had been adjusted to new circumstances. The results of qualitative research are presented in the paper. Interdependence of entrepreneurs’ opinions for both domestic and foreign markets was examined by means of ordinal correlation measures. The authoress applied triangulation of methods, i.e. a combination of a quantitative analysis of official statistics and her own qualitative studies.

Ograniczanie wyników

1 Roczniki Naukowe Stowarzyszenia Ekonomistów Rolnictwa i Agrobiznesu

1 Wisniewska J.

1 2011

Wyniki wyszukiwania

The competitive strategies of Polish fruit and vegetable producers in the condition of domestic and international markets convergence