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Use of crowdsourcing by young Poles

100%

Manczak I., Sanak-Kosmowska K.

Handel Wewnętrzny

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2018

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tom 64

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nr 4 t.2

The main aim of the article is to identify ways of using crowdsourcing by young Poles. Therefore, attempts were made to show the essence of the analysed marketing concept as well as its applicability. The first part of the paper presents the concept of prosumption and its forms. In particular, the notion of crowdsourcing is particularly focused on. The article is a kind of presentation of the author’s own research results. A diagnostic survey was used as the test method. The study was conducted in May - June 2017. Its participants were students of the University of Economics in Cracow. A total of 610 students studying at different faculties of the university participated. The article points to the key characteristics of crowdsourcing. The methodology of own research was outlined, and the examined group was described. The last part of the article presents the respondents’ opinions on crowdsourcing. It was found that more than half of the students surveyed used at least one opportunity to tailor a product to their needs, as well as sharing opinions about products with other users. At the same time, respondents rarely propose to modify (43.1%) or create a new product (16%) to entrepreneurs. The study ends with conclusions being a synthesis.

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Determinants of open innovation adoption - the case of Polish food firms

100%

Kijek T.

Roczniki Naukowe Stowarzyszenia Ekonomistów Rolnictwa i Agrobiznesu

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2014

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tom 16

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nr 3

The aim of this paper is twofold. Firstly, an attempt is made to analyze the concept of open innovation and its determinants with particular regard to food industry. Secondly, an investigation of open innovation drivers is conducted, using a small-scale sample of Polish food firms. The sample consists of 15 food producers localized in the Lublin province. The Probit model has been used in the analyses. The results reveal that the level of technology and export orientation are the drivers of co-operation in innovation activities. In turn, expenditures on R&D and employees’ training reduce the propensity of enterprises to adopt the open innovation approach.

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Open minded companies for better innovation performance

84%

Pamfilie R., Onete B., Bumbac R., Orindaru A.

Towaroznawcze Problemy Jakości. Polskie Towarzystwo Towaroznawcze

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2013

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nr 4

Ograniczanie wyników

1 Handel Wewnętrzny

1 Roczniki Naukowe Stowarzyszenia Ekonomistów Rolnictwa i Agrobiznesu

1 Towaroznawcze Problemy Jakości. Polskie Towarzystwo Towaroznawcze

1 Bumbac R.

1 Kijek T.

1 Manczak I.

1 Onete B.

1 Orindaru A.

1 Pamfilie R.

1 Sanak-Kosmowska K.

1 2018

1 2014

1 2013

Use of crowdsourcing by young Poles

Determinants of open innovation adoption - the case of Polish food firms

Open minded companies for better innovation performance