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Globalization and internationalization process in the selected branch of the Slovak food industry

100%

Horska E., Ubreziova I.

Acta Agraria et Silvestria. Series Agraria

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2005

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tom 44

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nr 2

83-87

Main attention of the paper is devoted to the expression of both globalization and internationalization processes on the activity of selected branch or of the Slovak food processing industry, mainly milk processing industry. Changes of entrepreneurial conditions in external environment create the possibilities of access for foreign strategic investors to these milk processing entities as well as for new forms of entrepreneurial subjects. The biggest foreign strategic investors are in the following joint stock companies, for example — Liptovská mliekareň, a.s. Liptovský Mikuláš (Bongrain France), Milsy, a.s. Bánovce nad Bebravou (Lac- toprot Austria), Rajo, a.s. Bratislava (Meggle Austria and Germany), Zempmilk, a.s. Micha- lovce (Fromageries Bell France) and others. These companies include more than 52% of number of big industrial milk processing entities in total and during last time period bought more than 52,5% of whole milk production in Slovakia.

2

Marketing orientation at the creating the region development projects

100%

Horska E., Ubreziova I.

Acta Agraria et Silvestria. Series Agraria

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2003

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tom 40

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nr Sek.ekon.

Marketing finds its place not only among various areas of economic life but also in everyday life of people After 1992 marketing has been treated as a part of regional sustainable development philosophy as decided by 116 countries present at the Summit of the Earth in Rio de Janeiro. The article pays special attention to possibilities of structural funds utilisation according to the needs of regional development and defines the role of regional marketing.

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Project management application at using the European structural funds to support the regional development

80%

Ubreziova I., Horska E., Birova I.

Acta Agraria et Silvestria. Series Agraria

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2005

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tom 44

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nr 2

251-259

European Union structural funds are the instruments used for transferring funds for specified economic activities in compliance with assumed goals. Utilization of assistance funds in agriculture and rural developemnt influences regional development in Slovakia. Application of project management entails creating bases for acquisition of financial means. Increasing amounts of funds acquired in Slovakia demonstarte an understanding of project management leading to improvement of this process.

Ograniczanie wyników

3 Acta Agraria et Silvestria. Series Agraria

3 Horska E.

3 Ubreziova I.

1 Birova I.

2 2005

1 2003

Globalization and internationalization process in the selected branch of the Slovak food industry

Marketing orientation at the creating the region development projects

Project management application at using the European structural funds to support the regional development