EN
In Polish rural areas, including the traditionally agricultural area of the West-pomeranian voivodeship, there are many barriers of entrepreneurship development, in particular those of a social character. The paper presents research results of the local authorities’ and rural area inhabitants’ opinions about the non-agricultural economic activity conditions. The results of the conducted research indicate that the analysed social conditions have a negative impact on the development of rural entrepreneurship. Expeditious overcoming of these barriers is currently an important element of local development.