Quantity and value sale structure of alcohol product market in Poland in 2003 is presented. The increase of alcohol product sale had the place in 2003 especially of vodka after reduction of excise for spirit Access of Poland to European Union will cause bigger sale of foreign vodkas that are price competitive. Sale structure of whisky, gin and brandy in Poland in 2003 analysed.
The aim of this study was to determine the commercial availability of flavoured vodkas in Kraków. The survey included fifteen little, ten medium and four large shops. The study show- ed that the broadest range of flavoured vodkas had supermarkets. These stores offered popular marks as well as niche brands. The offer for sale of medium-size Stores was scanlier, with domination of leading market brands. Smali shops were characterized by Iow availability of flavoured vodkas, among which the fruit vodkas were the most frequent.
Przedstawiono analizę dynamiki zmian i struktury sprzedaży na rynku piwa, wódki, win stołowych, win musujących i szampanów, win deserowych, wermutów, whisky, brandy i koniaków, likierów w Polsce w 2001 r.