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The aim of this article is to investigate theoretical assumptions of inter-institutional cooperation as a prerequisite for the tourism human resource development. In times .of uncertainty and rapid changes such sectors as tourism face many challenges. As one of the main factors influencing the successful adaptation to the changes can be mentioned the competencies of the human resources, which shall be developed constantly. Due to the systematic nature of the tourism sector, inter-institutional cooperation can be treated as prerequisite for the human resource development in this sector. Participation of different stakeholders in the human resource development for tourism sector may bring the common benefits on different levels and positively influence the development of such sector.
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The study aimed to explore how artificial intelligence (AI) is applied in the restaurant industry, particularly in enhancing operational efficiency, personalizing customer interactions, and predicting demand. Using qualitative methods, interviews were conducted with industry experts in Odesa, Ukraine, including professionals from major chains and a case study with a Ukrainian chef. Findings revealed that global brands like McDonald’s, Starbucks, and Marriott use AI for demand forecasting, offer personalization, and streamlining communication. Chef Yevhen Klopotenko’s use of AI to prepare a gourmet dinner showcased its innovative potential in cuisine. The research enriches the existing literature on AI in hospitality with practical examples, offering valuable insights for industry professionals. It highlights the significance of AI in predicting demand and automating customer interactions to boost efficiency. The originality of the study lies in its analysis of AI applications and its comprehensive list of AI tools for content generation. However, the qualitative focus and regional scope limit generalizability, suggesting future research could broaden to include other regions and quantitative methods.
The aim of this article is to analyse the theoretical and practical assumptions of the business travel organization. Development of the business tourism and growth of the business trips was mainly influenced by the development of the international business. Nowadays business tourism is in a great request, business travellers book a lot of tourism services, for instance: accommodation, transportation, insurance and other services. Different companies have different approach and capabilities towards organization of the business trips: organizing through tour operators, self-organizing by the employees, organizing by the tourism professionals employed in the company. The article reviews the tendencies and represents the Lithuanian case of the business travel organization.
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