PL EN


Preferencje help
Widoczny [Schowaj] Abstrakt
Liczba wyników
2012 | 08[57] |

Tytuł artykułu

The new approach on food quality: an important factor on consumer behavior and trends in food quality

Autorzy

Warianty tytułu

Języki publikacji

EN

Abstrakty

EN
The article points at food quality of European products in some points, how could be the each European companies successful in the global competitive situation not only with history or culture but be safety in the area of product quality such as important factor of consumer behavior and. Food quality is an important food manufacturing requirement, because food consumers are susceptible to any form of contamination that may occur during the manufacturing process. Many consumers also rely on manufacturing and processing standards, particularly to know what ingredients are present, due to dietary, nutritional requirements (kosher, halal, vegetarian), or medical conditions (e.g., diabetes, or allergies) and because of the article shows some of new trends at food market in Europe.

Słowa kluczowe

Twórcy

autor
  • Department of Marketing, Faculty of Economics and Management, Slovak University of Agriculture, Trieda A.Hlinku 2, 949 76 Nitra, Slovak Republic

Bibliografia

  • 1. AAKER, David A. 2003. Brand building budování značky. Praha: Grada Publishing s.r.o. 2003. 328 str. ISBN 80-72268-856
  • 2. FOOD STANDARDS AGENCY, 2012: Available at <http://www.food.gov.uk/foodindustry/regulation/foodlaw/, 2012-05-01>
  • 3. HONKANEN - PIRJO-FREWER, LYNN. 2009. Russian consumers’ motives for food choice Appetite, Volume 52, Issue 2, April 2009, Pages 363-371
  • 4. KOLLÁR, Vojtech a kol. 2003. Produktová politika. Bratislava: Sprint vfra. 2003. 552 str. ISBN 80-88848-96-2
  • 5. PETZOLDT, Marina – JOIKO, Christiane – MENRAD, Klaus.2008. Factors and their impacts for influencing food quality and safety in the value chains. In Book abstract of University of Applied Sciences – Weihenstephan: Wissenschaft Zentrum Straubing. 2008,239 pg. ISSN 377-34561
  • 6. NEAL H. HOOKER, Julie – CASWELL, Anderas. 2010. Trends in Food Quality Regulation: Implications for Processed Food Trade and Foreign Direct Investment. Available at: <http://works.bepress.com/julie_caswell/38> University of Massachusetts
  • 7. SOLOMON, R. Michael. 2011. Consumer Behavior. Buying, Having and Being.
  • 8. ŰRGEOVÁ, Johana. 2010. Vnímanie kvality a pôvodu produktu vo vybraných krajinách Európy. In Dizertačná práca. Nitra: SPU. 2010. 154 str.

Typ dokumentu

Bibliografia

Identyfikatory

Identyfikator YADDA

bwmeta1.element.agro-94650603-48a2-4c26-93bd-e1cb86bac3d2
JavaScript jest wyłączony w Twojej przeglądarce internetowej. Włącz go, a następnie odśwież stronę, aby móc w pełni z niej korzystać.